Protect Your Artist From Burnout.

The research pilot in collaboration with

King’s College London.

Overview.

  • I’m Gemma and I’m the founder of Chaos & Art. I was previously a DJ signed to Active Talent and regularly played events such as Cream, Amnesia, Radio One’s Big Weekend and reached number 24 in the top 25 DJs of the year in Mixmag.

    Rachel Gibson is a UK registered Dietician and lecturer at King’s College London. Her areas of research focus on workplace factors than can affect behaviours and health. Her research is primarily focussed in the following areas:

    The influence of occupational factors (working hours and environment) on diet and cardio-metabolic health.

    The associations between dietary patterns (frequency and time of eating) and diet quality (foods and nutrients) with markers of cardio-metabolic health.

    The development of workplace strategies to improve employee wellbeing.

  • We are collaborating with King’s College London to run a 6-month research project designed to identify the benefits of a preventative artist wellbeing model.

    Has one of your artists ever reached burnout, forced to cancel gig/tours or take time off to look after their wellbeing?

    Has one of your artist ever come to you with concerns, or asked for support with their wellbeing?

    Music artists face consistent challenges that can negatively impact their emotional and physical well-being over time. These challenges include a lack of sleep, poor diet, and being away from home for gigs and tours.

    To address these challenges, we have developed the Artist Lifestyle Programme, which creates a dedicated team of experts around your artist to advise and support them throughout their artist journey. This team is tailored to the individual needs of the artist, with a focus on emotional support, sleep, and nutrition. Additional services can be added depending on assessment results and artist preferences.

    The project will start by identifying each artist's individual needs via the Artist Lifestyle Assessment, and will then go on to create a bespoke team of professional support to help them throughout the 6-month programme. By studying both emotional and physical support pathways, this project aims to improve the well-being of music artists and provide them with the opportunity to try a preventative approach to their health.

  • Hypothesis: That a preventative well-being model can reduce the impact of the challenges of working in music on artists’ emotional and physical well-being.

    Research has shown that providing support before challenges arise can help artists build resilience, improving their ability to adapt and perform at their best while staying happy and healthy.

    With a focus on optimal human functioning, we could reduce the likelihood of burnout, drop out, the cancellation of gigs or tours and create a sustainable workplace environment.

  • The music industry is fast-paced. With strenuous tour schedules, media commitments, consistent travel, jet lag, excessive tiredness, and a need to be away from home, friends and family. As amazing as it it, it can also be a challenging place to work.

    The Artist Lifestyle Programme has been developed to create a professional support team around your artist to help them navigate these challenges. Just like a sports person has a team of specialists around them to stay healthy, happy, and performing at their best.

    This programme steps away from the treatment model, and towards prevention. There doesn’t need to be anything wrong for an artist to engage with the programme. Just like we go to the gym to stay fit, artists now have the opportunity to engage in their wellbeing in the same way.

    The core specialist options that will be made available to your artist are:

    1. A therapist trained to level 7 or above and trained in a speciality that matches the unique needs of the artist. These unique needs will be identified during the assessment.

    2. A UK registered Dietician

    3. A sleep consultant.

  • This study could provide you business with the opportunity to trial the Artist Lifestyle Assessment as a potential new benefit for your artists.

    The Artist Lifestyle Assessment can identify areas of support that could be beneficial to your artist. After receiving their results, the artist can then decide if they would like to move forward with their own Artist Lifestyle Programme.

  • The results of the research study will be shared with you once all data has been analysed and produced by king’s College London.

    This data will provide you with the insights into the benefits of a preventative and personalised lifestyle programme for your artists.

  • Music artists are night workers, which creates added pressure to their wellbeing.

    To see our chat discussing the effects of shift work on health behaviours and outcomes please link on the link below.

    Kings College London: How Shift Work Can Affect Health. With Dr Rachel Gibson.

Why Prevention?

  • Artists such as Arlo Parks, Sam Fender, and DJ Ben Hemsley have recently reported burnout leading to cancelled gigs and tours.

    Sam Fender reported burnout stating:

    ‘It’s exhausting feigning happiness and wellness for the sake of business. My friends and colleagues have been worried about me for a while and it’s not going to get better unless I take the time to do so.’

    The London School Of Economics reports:

    Mental health problems cost the UK economy at least £117.9 billion annually according to a new report published today by Mental Health Foundation and the London School of Economics and Political Science (LSE).

    The cost of mental health problems is equivalent to around 5 per cent of the UK’s GDP.

    Across the UK there were 10.3 million recorded instances of mental ill health over a one-year period, and the third most common cause of disability was depression.

    We know that music artists experience additional challenges from working in music that can put added pressure on their wellbeing over time.

    From sleep deprivation, poor diet, lack of exercise, loneliness, performance anxiety and a need to be away from home for gigs and tours.

    What could be the emotional and financial costs for you, your artist and your business?

  • The World Health Organisation states that 1 in 4 people will experience mental health problems. What this statistic represents is the number of people who actively seek out support. But there are many artists, who also experience the inevitable challenges of both working in music and life, who do not seek out support. Some artists will cope better than others, but stigma, denial, fear, or a lack of understanding of the need for professional help can all play a part. The World Health Organisation statistic reveals that the number of artists who could benefit from support but who will never receive it, could be as high as 3 out of 4 people.

    DJ Luciano was one statistically the 1 in 4, as he sought professional support in the form of rehab. But what’s astounding about his story is that it took him after almost 22 years to reach that point, during which time he developed serious addictions and nearly lost his life. It is crucial to understand your artists' tolerance limits to reduce the likelihood of burnout and a need to drop out or cancel gigs or tours. By taking a preventative approach, you can do just that.

  • ‘What is clear is that there is a sound economic case for investing in effective preventive measures.’

    - David McDaid, LSE

    Mark Rowland, Chief Executive of Mental Health Foundation, said:

    “Our report reveals the monumental cost to the economy of poor mental health. It also demonstrates the opportunity to make a radical change in our approach to mental health by prioritising prevention, resulting in improved wellbeing for all and reducing costs to our economy.

    “We urge governments across the UK to pay attention to what the evidence is telling us and commit to investing in cost-effective prevention interventions that are proven to work.

    Too often decision makers may ignore or dismiss evidence-based programmes and policies focused on prevention, citing prohibitive expense. The truth is we cannot afford the spiralling costs to both people’s wellbeing and our economy by trying to treat our way out of the mental health crisis. Investing in society-wide measures to prevent poor mental health and address the factors that pose a risk to our mental health, will help people to thrive at every stage of their lives and boost our economy by billions in the long-term.”

  • Our new preventative model has proved effective in early trials, identifying the need for professional support among artists who had not sought out support for themselves. We offered an up-and-coming artist a place on our programme, and the results showed that they were experiencing suicidal thoughts, had suffered from historical trauma, and had eating and sleep issues. Our tailored programme addressed their individual needs, and they continue to be on The Artist Wellbeing Programme with us to this day. The artist is now thriving and said the programme was “a godsend.”

  • Artist status: No history of seeking professional support. New up-and-coming artist.

    Insights revealed: Suicidal thoughts, family issues, historical trauma, disordered eating, sleep problems

    Value: Based on the insights from revealed in the screening, a tailored wellbeing programme was designed. We matched the client with the relevant practitioners who specialise in the specific required areas of need.

    Results: Ongoing participation on the wellbeing programme. The artist is thriving and is making great progress in their career.

Are your artists & business at risk?

  • To find out, you can take the Artist Burnout Risk Quiz, which identifies if your artists are at risk. You can find the link to the quiz in the ‘Discover Your Artist Burnout Risk Score’ in the following tab.

    If your artist would like to find out how the music lifestyle is affecting their wellbeing, they can take a short quiz to assess multiple areas of their wellbeing by taking the Artist Lifestyle/ Wellbeing Scorecard.

  • Discover if your artist is at risk of burnout by taking our quick quiz that will provide you your personalised insight score. It only takes 2 minutes with 25 quick yes or no questions. Just click the link below.

    Artist Burnout Risk Quiz

  • Quiz.

  • Nescafe: product design, George Clooney , Harrods

    Arlo parks, product dec: best companies: distribution: music manager forum/ management

Costs per artist

  • A special discount price will be available. The cost per artist is £933 per month for 6 months.

    Total artist price for 6 months:

    £4,630. Subject to change depending on assessment results and the needs of the artist.

    Additional services are optional and available, and would be discussed and priced after the artist has received their assessment results.

    1. Lifestyle Risk Assessment with a professional therapist to identify unique wellbeing needs. Either in-person or remotely.

    2. Report outlining recommended areas where both emotional and physical support could be beneficial.

    3. In-depth assessment with a Dietician ( HCPC Registered). Only people on this register are allowed to call themselves Dieticians. This is not the same as a nutritionist.

    4. In-depth assessment with a sleep consultant

    5. Artist decides the pathways they would like to move forward with, how often and if they prefer in-person or remote sessions.

    6. The Artist Lifestyle Programme.

      Depending on assessment results. Example could be: Weekly therapy sessions with a therapist who is trained to level 7 or above, and trained in the specialism required for the individual needs of the artist. All therapists are a member of necessary UKCP governing body.

      Bi-weekly Dietician sessions

      Monthly sleep consultant sessions

    1. Young artists in the early stages of their career

    2. Artists who are willing to engage in monthly feedback as part of King’s College research element. This is a necessary requirement. The feedback process will consist of monthly surveys which artists can complete online. In addition, a survey at the beginning and end of the. study will be required.

    3. Artists can choose to stay anonymous. Or if they would like to engage publicly about their involvement with the study, the details of this can be discussed an agreed upon prior to the study start date.

  • Their will be 30 places available, and the project would last for 6 months.

    Artists are beginning to fill the places, and we only have 15 places left. Places will be filled on a first come first serve basis.

  • 6-month investment: £4360

    What could the emotional cost be for your artist?

    What could be the financial cost for your business?

  • All practitioners involved are qualified to level 7 or above and are members of the necessary governing body.

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Make it stand out.

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